Venture In The South
Venture in the South is about the Startup Ecosystem in the Southern US.
We interview founders and thought leaders, sponsor a few panels discussing significant events and share our own experiences with over 100 startup investments.
Released every Monday and usually 30-45 minutes long, ~50% of shows are Founder interviews, ~25% interviews with thought leaders and ~25% educational.
We invite feedback and suggestions via ventureinthesouth.com or email david@ventureinthesouth.com. If you like our show please subscribe and give us a rating with a 2 sentence review.
Thanks for listening and remember: Our mission is to MAKE MONEY, HAVE FUN AND DO GOOD.
Venture In The South
E117: Wripple is Marketing’s On-Demand Talent Platform
E117: David interviews Shannon Denton, Co-founder and CEO of Wripple, which is a two-sided marketplace that helps brands build a modern marketing team, hiring by role or hiring by project.
A proven talent supply is screened and curated as individuals and as teams while agencies and enterprise brands can shop the marketplace with cost transparency and confidence in the talent skill sets. This solves a big problem for talent: how to get the best gigs while staying independent with less hustling and more doing.
This also solves a big problem for enterprise CMOs: how to control costs and fit talent to jobs without expanding FTEs. CMOs can extend their team with individual experts across more than 45 marketing roles to curate a team that meets their exact needs. Or, they can select from over 35 digital projects with configurable ready-made teams and deliverables, for a fixed price.
With 150+ enterprise clients under contract, Wripple has been growing Quarterly Net Revenue at ~18% QoQ for the last 5 quarters. Currently on track to be EBITDA positive in Q4 of 2024 with projected net revenue for 2024 >200% of 2023, Wripple will add two new products with independent revenue streams in 2024. And, independent market research forcasts 92% of marketing leaders plan to INCREASE freelancer engagements in 2024. (recorded 4/30/24)
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